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Modeling of Opinion Dynamics in Social Networks with Relationship Heterogeneity
LI Pei *,FAN Peng-Yi,JIANG Zhi-Hong,WANG Hui
College of Information Systems and Management, National University of Defense Technology, Changsha 410073
*Correspondence author
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Funding: National Natural Science Foundation of China （No.61105124）, Research Fund for the Doctoral Program of Higher Education of China （No.20114307120023）, China Scholarship Council （No.2011611534）
Opened online:28 May 2013
Accepted by: none
Citation: LI Pei,FAN Peng-Yi,JIANG Zhi-Hong.Modeling of Opinion Dynamics in Social Networks with Relationship Heterogeneity[OL]. [28 May 2013] http://en.paper.edu.cn/en_releasepaper/content/4544143
 
 
Traditional opinion dynamic models usually assume homogeneous relationships, where individual opinions tend to get closer when interaction happens. In this paper we propose an opinion dynamic model which can capture relationship heterogeneity. To show this model is analytical, we take into account a scenario with three individuals, where there are both positive and negative relationships. We find that if the level of negative relationship is low, individuals tend to reach consensus, and if the level of negative relationship is high, individuals tend to hold different opinions. The analysis results are verified by numerical simulations.
Keywords:System modeling; social networks; opinion dynamics; heterogenous relationship
 
 
 

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