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The application of 3G will provide an opportunity for the development of M-Commerce. In this paper, we analyzed the development tendency of M-Commerce and the advantages of 3G, and finding that the launching of mobile internet services will greatly contribute to the development of M-Commerce in China. We also found that M-Commerce would become the development emphases of 3G, basing on the survey of the mobile communication market in China. With the transformation of telecom operators, they will extend to higher value layer and become the leaders in M-Commerce market. The competition of the value-added services market will be more intense, so we also study the challenge that the M-Commerce operators might face in the context of 3G, and giving the suggestion accordingly. |
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Keywords:M-Commerce; development; challenge and suggestion |
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